Previously, Daimaru ran promotions individually at each store.
When the company moved to consolidate their promotions into
one centralized operation, we were called upon to help redesign their brand and promotions. Over the subsequent 10 years,
we helped the company develop their brand thorough full page advertisements, primarily newspapers as the core medium.
During this time, we provided art direction for the opening
promotion and design at the Sapporo store.
PaRaLa ← Daimaru → Logomark
Previously, Daimaru ran promotions individually at each store. When the company moved to consolidate their promotions into one centralized operation, we were called upon to help redesign their brand and promotions. Over the subsequent 10 years, we helped the company develop their brand thorough full page advertisements, primarily newspapers as the core medium. During this time, we provided art direction for the opening promotion and design at the Sapporo store.
PaRaLa ← Daimaru → Logomark