Balenciaga

1930s Cote d’Azur was chosen as the core image for Balenciaga Golf, which fuses six brand colors - accentuated by a signature graphic design flair - to give birth to a novel look and feel for golf products. Gold was the principal color theme, so specially crafted gold paper was made by mixing gold powder into the paper making process to bring the product to life. Packaging was also given an amplified function to serve as the display fixtures.